Raghavendra Rao's 'IA' Music Neglected

No matter how good an actor or a film related product is, without the right kind of aggressive marketing nothing can be achieved. This is one thumb rule the industry follows strictly. Perhaps another example added to this is the music of the yet to be released film ‘Intinta Annamayya’.
Despite the fact that it has been directed by the veteran K Raghavendra Rao, it is heard that the music is getting neglected. The music has been composed by M M Keeravani. The cine folks say though it is good music it is not getting the due promotion and that’s why even people are not bothered to listen to it.
They add that if it was a big movie then media will make lot of noise in radio and TV channels but that has not been the case with ‘Intinta Annamayya’.  The film is produced by Yalamanchali Sai Babu, the man who made the grand ‘Srirama Rajyam’. Maybe it is time for the team to work something out in this aspect.